As a travel provider, we are committed to the enjoyment and satisfaction of our travellers. But our primary mission is always to save endangered animals and their habitats. Our main way of doing this is by only offering Conservation Tourism experiences that directly help to protect and restore nature in the destination. But we go beyond that.…
Here at Biodiversity Business, we are specialists in conservation tourism. This means a lot to us, but it could easily be confused with other well-meaning terms like ‘sustainable’, ‘responsible’ or ‘eco’ tourism. It can be hard to keep up with the latest catchphrase, and even harder to understand what it really means for nature and the planet.…
Are you scared at the prospect of being an accountant, a lawyer or even a digital marketer for the rest of your life? Have you realised that in our digital post-millenial world, careers are no longer driven by skills but by purpose? If you agree, then you are on the right path to making an impact on…
Hans Rosling explains overpopulation and climate change We pay tribute to Hans Rosling, the Swedish data scientist and sustainable development advocate who passed away on 7 February 2017. Even though Rosling was modest about 'his impact on knowledge', he was lauded as a data guru and 'edutainer' on the topics of population, wealth, inequality and development. It…
Long before the sustainability debate went mainstream, Peter Senge poineered a new way of thinking about organisational sustainability. Remarkably, his theory of SYSTEMS THINKING (first published in 1990) was based on the concept that the world of business and markets are entirely interconnected, similar to the planet's ecosystems. Therefore, organisations must learn and evolve in order to…
are providing a useful perspective on conservation and sustainability by . This allows for some positive approaches, instead of the prevalent doom and gloom of the sixth mass extinction scenario, which tends to turn people off the issue, as it is difficult to imagine individual responses to such a huge environmental challenge. The idea of 'Lazarus extinction'…
Many biodiversity professionals have undoubtedly followed events at the recent COP21 in Paris, where the UN climate talks resulted in some groundbreaking agreements. The private sector certainly seems more engaged in the sustainability debate. Leading consumer companies and retailers are publicly supporting global initiatives for renewable energy and zero net deforestation. It provides hope for the much…
These days the term Social Marketing is often used to describe marketing through the use of social media. But this usage is incorrect, as Social Marketing has been around much longer than social media and refers to the practice of promoting social change for the benefit of the individual, such as a stop smoking programme, or for…
In today’s world of digital communication and global reach, consumers are often faced with an array of uncomfortable choices. What should they do, when faced with evidence that the T-shirt they bought was actually manufactured by a factory worker in Bangladesh under intolerable working conditions? Should they boycott the fashion retailer? Or should they relieve their conscience…
In the 1960’s, the oil giant EXXON used a famous advertising slogan ‘Put a tiger in your tank’ with much success to promote their ESSO branded fuel. Their use of the ever-popular tiger mascot seemed perfectly acceptable at the time. But that was before the 1989 EXXON Valdez disaster, one of the world’s most devastating oil spills,…